After his 7 sons end their lives through extravagance, the president of a multinational company, Lee, decides to build a perfect town for his 8th son, Roonie. It is a small, peaceful town that farmers go picnic on cruise. In the special care of ambitious father's men, Roonie grows up to be a too good boy. However, as he rescues Yuna passed out in town, romance comes to this naive boy... However, Yuna is Lee's nemesis girl who thinks her father's suicide is caused by a sudden dismissal from Lee's company!